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Search results for “Members Know”
IHG turns the screw on agencies with direct-booking swipe
05/10/2016
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6:00:27 PM
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InterContinental Hotels Group is pushing a major new campaign to convince potential guests that they could save money if they book direct with a hotel website, as part of becoming members of its IHG Rewards Club programme.
Hotels and OTAs race to revamp their loyalty programs to boost bookings
04/07/2016
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7:38:51 PM
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Loyalty programs had been a somewhat neglected weapon in the marketing arsenals of both hotels and online travel agencies until recent months and major hotel chains have been adjusting their loyalty strategies to support the campaigns.
Marriott Investor Call: This Is What We Have in Store for Starwood
03/22/2016
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6:31:19 PM
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Marriott held a call for investors on this Monday morning, talking primarily about the new deal’s terms. Marriott decided to combine its Rewards with Starwood Preferred Guest loyalty programs and integrate their brands.With newly revised bid, the synergies have risen to $250 million, and Marriott expects them to be fully achieved within two years after closing.
Expedia relentlessly tests the science of user experience and vacation planning
02/29/2016
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9:38:38 AM
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What distinguishes Expedia is its dedication to understanding the psyche of the modern travel planner. Expedia’s leadership believes the knowledge of customers is what has allowed it to recover from earlier stumbles.
How hotels can personalize the customer experience to compete with Airbnb
03/23/2016
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11:16:54 AM
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Companies like Airbnb have blown the traditional market wide open and the most amazing thing about this service is that it owns no assets apart from a really well-designed, digital service. Hotels need to up their personalisation game.
Alitrip set to leverage Alibaba’s prowess in the world of e-commerce
02/22/2016
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4:08:55 PM
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Be it for Alibaba’s massive traffic or data analysis expertise, Alitrip is looking beyond the model of a traditional OTA to have a bigger say in the overall consumer travel experience.
Booking.com’s COO on what’s next for the travel dynamo
01/06/2016
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9:31:05 AM
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Tnooz recently spoke with Gillian Tans, chief operating officer (COO) of Booking.com in Amsterdam, to find out the latest about the world’s largest online seller of hotel rooms.
Measuring Airbnb’s Real Threat to U.S. Hotels Using Industry Metrics
02/04/2016
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12:57:27 AM
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According to a report released by CBRE, Airbnb grows faster in American smaller and emerging markets while it exerts greater influence in large American markets.
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